Custom branding, logo and bottle label for Milk Mylk.
Created by a mother and for mothers. My client came to me in need of a custom look for her lactation product. We began by creating mood boards and sketches and met virtually to get the desired look and feel. We wanted a trustworthy, fun, and upbeat style to reflect the audience we targeted. The brand voice speaks to an audience that wants a holistic, healthy, organic, and rich product that will aid mothers that are’t able to produce enough milk for their brand new bundle of joy. Together we had fun creating the life, depth, look, and feel of Milk Mylk.
Concepts
It all begins with an idea. Here are the initial thoughts and ideas behind the creation of the brand.
Concept 1
Fonts
Color Palette - Option 1
Concept 2
Fonts
Color Palette - Option 2
Label Elements
Bottle Label Mockup